this post was submitted on 29 Jan 2025
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Minnesota Pride group raises $50,000 after dropping Target as a sponsor (www.theguardian.com)
submitted 6 days ago by dumples@midwest.social to c/msp@midwest.social
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cross-posted from: https://lemmy.world/post/24874049

Summary

Twin Cities Pride raised over $50,000 after cutting ties with Target over the retailer’s rollback of diversity, equity, and inclusion (DEI) initiatives.

Target ended anti-discrimination efforts and programs supporting minority-owned businesses, prompting backlash.

The Pride group, which had Target as a sponsor for 18 years, prioritized sending a message over financial concerns.

Target’s move follows a broader corporate shift away from DEI amid pressure from the Trump administration, which has aggressively opposed such policies in both the public and private sectors.

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[–] dumples@midwest.social 7 points 6 days ago

I was disappointed when I heard about Target. I am glad that TC Pride dropped them and we stepped up to fill in the gap in funding. I know that corporates have been wanting to change Pride to make it more corporate and "family friendly". While money from corporates are good I don't think they are needed. Keep Pride as it is.