TechTakes

The absolute most insidious thing about this isn't the technology at use here. It's the complete and utter normalization of ads. Google doesn't even consider a world where ads don't exist, they're pushing the narrative that they are a normal aspect of life, and they're offering to help make that more relevant to everyday users. They're normalizing ads in front of your eyeballs 24 hours a day 7 days a week.

Christ I hate Google.

I like how the assumption seems to be that the thing users object to about "websites track your browsing history around the web in order to show you targeted ads" is... the "websites" part

A thought I had a while back with google (and any other tech company I guess) with the same emotion that Rorschach has just before Dr. Manhattan disintegrates him: if they’ve already won, aka achieved virtual dominance over how we experience the web, then fine. Fucking break me with your personalised ads. Show me deep cut references from my personal life as emotional leverage. Orchestrate my nightmares with jingles. Show me the logical end of advertising. Just fucking end the human experience entirely since you’ve monetised all our dignity away anyway. Anything less than that is just an insult to my ability to hope.

Anyway yeah I hate this. Big ick

Sites you visit can ask Chrome for your interests to show you ads.

Nifty. Let's ask what my browser has to offer instead (Firefox + uBlock Origin).

Sites can not show you ads.

Hmm that's a tough choice hmm.

I always tell my kids, as a consumer, I am SO grateful to have been better served by more relevant ads.

This year so far I’ve deleted Reddit, twitter and now google.