not too surprised. this happens with platforms like there where there's a surge of initial interest and then it dies down to the people that will actually use it. it'll either stagnate and die like most google social products, or it'll start to grow and users will generate content that others want to see.
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Of course everything will “calm down” in due time, some after then others.
Once the FOMO of this wears off I still think Twitter will reign supreme (not that I care for either just saying)
Both can co exists it’s not always about who has the most users or engagement crap that gets thrown around now a days.
I’m doubtful. Advertisers will prefer Threads. A massive install base in an app run by a company that has a proven track record of moderation that protects brands. Meta isn’t perfect but brands trust them.
Initially, I expect you're right, but advertisers also monitor whether users see ads, click on them, and make purchases once they click. Advertisers might not drop it as fast as users, but they will eventually go where the users go.
That is true they are courting advertisements way more on Threads.
I tried it at first too, and haven’t been on in a couple days. No Trending view and no hashtags makes it not very useful as a social network, and the novelty of text based Instagram posts wore off really quickly.