this post was submitted on 07 Feb 2024

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Is anyone else worried about the apple vision pro? (lemmy.ml)

submitted 9 months ago by daniyeg@lemmy.ml to c/asklemmy@lemmy.ml

156 comments fedilink hide all child comments

i wouldn't normally be concerned since any company releasing a VR product with this price tag is obviously going to fail... but it's apple and somehow through exquisite branding and sleek design they have managed to create something that resonated with "tech reviewers" and rich folk who can afford it.

what's really concerning is that it's not marketed as a new VR headset, it's marketed by apple and these "tech reviewers" as the new iphone, something you take with you everywhere and do your daily tasks in, consume content in etc...

and it's dystopian. imagine you are watching youtube on this thing and when an ad shows up, you can't look away, even if you try to they can track your eye movement and just move the window, you can't mute it, you certainly cannot install adblock on it, you are forced to watch the ad until it satisfies apple or you just give up and take out the headset.

this is why i think all these tech giants (google meta apple etc) were/are interested in the "metaverse". it holds both your vision and your hearing hostage, you cannot do anything else when using it but to just use the thing. a 100% efficiency attention machine, completely blocking you from the outside world.

i'm not concerned about this iteration as much as people are not hyped about this iteration. just like how people are hyped about the next apple vision, i'm more worried about the next iterations with somewhat lower price tag and better software availability. i hope it flops and i know it probably won't achieve any sort of mainstream adoption even if it's deemed a success because it probably can't get less bulky and look less dorky, but the possibility is still worrying. what are your thoughts?

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[–] pelletbucket@lemm.ee 2 points 8 months ago

giant companies try stupid marketing techniques like this all the time. when they're moronic and nobody can afford them, they fail.

I don't think I've seen a single normal tech reviewer that didn't talk about serious drawbacks to the platform. the only people who are sucking apple's dick are those frou-frou amalgamated tech click harvesters that always suck the big corporations' dicks. like the Verge

[–] PonyOfWar@pawb.social 1 points 9 months ago

and it’s dystopian. imagine you are watching youtube on this thing and when an ad shows up, you can’t look away, even if you try to they can track your eye movement and just move the window, you can’t mute it, you certainly cannot install adblock on it, you are forced to watch the ad until it satisfies apple or you just give up and take out the headset.

I don't see any difference to an iPhone there. If they wanted to, they could already track whether you're looking at the ad (using the camera) or whether you muted it. You can turn off an iPhone, you can take off a Vision Pro. Apple hasn't exactly been known for intrusive ads either.

[–] jayrhacker@kbin.social 1 points 9 months ago (1 children)

imagine you are watching youtube on this thing and when an ad shows up, you can’t look away, even if you try to they can track your eye movement and just move the window, you can’t mute it, you certainly cannot install adblock on it, you are forced to watch the ad until it satisfies apple

WUT? Apple is very focused on privacy and the idea that a user can't mute or install Adblock is… weird. Safari has good ad-blocking options as well as built-in anti-tracking features to protect users, applications can't usually prevent the system from muting content and Apple doesn't really sell ads outside of the App Store.

If you want to worry about that stuff I'd suggest focusing on the Meta VR goggles or god forbid Google starts making goggles, both of those companies survive on ad revenue and have an incentive to enshitify their experience in ways that the Apple we know today would never do. Of course companies can change over time, but the ethic at Apple is to only make products they feel comfortable with their families using.

[–] BurningRiver@beehaw.org 2 points 9 months ago

Had to scroll down pretty far to find this. I don’t see any ads on my Apple devices, because it’s not their thing. And when people try and serve ads, I don’t see them anyways. Because I VPN through my home network with a dns blocker.

No, I don’t want to root my phone and load a new OS on it. And I certainly don’t want a phone with the Facebook app preinstalled. I feel like people having nightmares about VR ads are having a tough time.

With all that said, I wouldn’t pay close to $3500 for this thing.

[–] P1r4nha@feddit.de 0 points 9 months ago (4 children)

It's true that devices like these can gather a lot more data about you than a phone can. The amount of sensors that are always on and look at you and your environment should be a concern.

Luckily Apple isn't directly interested in ad revenue, but more into what apps you use and their biggest interest was always to provide a friction free user experience so you actually want to use their products and are happy to spend so much money on them.

I personally am not a fan of Apple, because I'm not a friend of golden cages. So I'm just waiting for the Android version of the experience. Since this first iteration will be from Google as they would need to update their OS to really accomodate AR applications, that's where my concern lies: How do we know that they are going to handle our data responsibly? Also AR does require quite some infrastructure to provide an interesting experience. Something Apple cannot do, is provide you with a shared experience with other users and to provide location specific, persistent content. There are many examples for such content, but for this discussion, let's say a location specific ad in a fixed location somewhere in the city adjusted to your preferences.

Of course the virtual ad sucks, but such content could also be amazingly awesome and very useful. You no longer need to set up real-life signs, you just update what the virtual sign says in AR. Doesn't need to be an ad, could be something interesting and useful.

But to provide location-specific, persistent content you need infrastructure. Infrastructure only Google and other tech giants have (see for instance the AR mode in Google maps that gives you directions). This is where I'm worried. It's no longer enough to just get internet via a SIM card, maybe add your personal VPN on top to be safer. You now need direct connection to Google's localization API and they'll always know where all their AR devices are and because you wear it, they always know where you are, how you are, where you look etc.. This should leave us worried.

[–] thorbot@lemmy.world 1 points 9 months ago (1 children)

“I’m not a fan of Apple, I’ll wait for android version”

There’s literally no difference. Pick the company you let harvest your data. You pick the latter. What’s your point?

[–] P1r4nha@feddit.de 0 points 9 months ago

My Android phone is so customizable it doesn't run any Google services on it. That's the difference: open source. But like I said, it'll be quite a challenge providing an open source localization infrastructure. But there are already papers doing it with open street maps.

[–] daniyeg@lemmy.ml 0 points 9 months ago

apple may get into the ad business after getting such a platform or something like google paying apple to enable this eye tracking "feature" for their youtube app. i think i overstated the ad part and in general the post make it seem like i'm way more concerned than i am, but the main point is ultimately it's a much more controlled environment compared to any other medium, which is controlled solely by a corporation which cares for nothing except money, whether it is alphabet or apple it doesn't matter. data collection is also another aspect of it that is worth thinking about.

i think the original description of the metaverse in science fiction is kinda in line with what you are describing. a one to one replica of the real world, and you can teleport to anywhere in the world and interact with it. a world controlled by google would be horrifying though.

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[–] Melatonin@lemmy.dbzer0.com 0 points 9 months ago (2 children)

https://lemmy.dbzer0.com/pictrs/image/39427e4a-918a-4a0d-bd94-15bf5cbaf7ae.jpeg

[–] Stovetop@lemmy.world 1 points 9 months ago

Since when do we give a shit what literal neo nazi Notch has to say?

[–] WetBeardHairs@lemmy.ml 1 points 9 months ago* (last edited 9 months ago)

I agree with his take on the apple vr shit, but fuck nazi notch.

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