this post was submitted on 21 Jul 2024
117 points (96.8% liked)
Firefox
17815 readers
61 users here now
A place to discuss the news and latest developments on the open-source browser Firefox
founded 4 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
It's not currently rolled out to any advertisers AFAIK, but when it does, I imagine it could become a significant revenue stream. So yes, hypothetical.
I don't think this feature is harmful in any way. If you block ads, it won't impact you. If you don't, you'll either get the current type of ads or the more private ads, so it either does nothing or improves your privacy a bit. It sounds like a win-win to me, which is rare in privacy circles, with the only caveat being a theoretical issue from Mozilla technically having access to your metadata, which they technically already do since you're using their browser.