this post was submitted on 14 Jan 2025
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A Boring Dystopia
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But, and this may be an important difference, McDonald's and restaurants aren't a coffee house that built its rep on the backside of an homage to Viennese coffee houses - see the decor similarities and learn about "suspended coffees" - in the hopes of filling the shop with literati and being just so damned hip that they were their own advertisement. And that worked a treat for it.
And now it's tearing up its Austrian passport. And now it will be as American as McDonald's, which has a 20-minute target for table turning.
This is the first time I’ve ever heard the Vienna connection. I thought Starbucks was based on Italian coffee (espresso, cappuccino, latte, macchiato, etc).
But now their coffee has more in common with Dairy Queen than what Italians drink.