this post was submitted on 05 Aug 2023
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[–] spitz@lemmy.ml 49 points 1 year ago (9 children)

Can someone explain Dark Brandon for us non-Americans who don't know?

[–] popcap200@lemmy.ml 60 points 1 year ago (3 children)

Well conservatives were Chanting "Fuck Joe Biden" and the news presenter said they were saying "let's go Brandon" which because a big meme for conservatives. Liberals put glowing red eyes on Biden and called him Dark Brandon.

[–] andrewrgross@slrpnk.net 64 points 1 year ago* (last edited 1 year ago) (2 children)

It's actually a mashup of (at least) two memes. As mentioned, the name "Brandon" comes from a NASCAR event that spawned the phrase "Let's go Brandon" as a euphemism for "Fuck Joe Biden", so critics began calling Biden "Brandon" in reference.

The "Dark" part came from a series of conservative/MAGA memes from last year, where commenters began to propose that Trump and his allies had been holding themselves back rather than acting as aggressively as they should've, and this vision for the future was called "Dark MAGA", and used a lot of overdramatic anime imagery of Trump as a violent despot serving up the justice his enemies deserved.

"Dark Brandon" emerged as a parody of it, because the idea of Biden as a powerful and ruthless mastermind is, admittedly hilariously absurd.

Reference: Know Your Meme

[–] zanyllama52@infosec.pub 17 points 1 year ago (1 children)

Is this shit for real? I feel like this is from a cartoon or something.

[–] andrewrgross@slrpnk.net 11 points 1 year ago (1 children)

I'm not sure what you're referring to when you say "this" -- the meme? my comment? the situation -- but they are all both very real and also probably from a cartoon or something.

[–] zanyllama52@infosec.pub 5 points 1 year ago (1 children)

Incredible. This is our world.

[–] iesou@lemm.ee 3 points 1 year ago

I don't know how this is the thing that makes you realize that. The fact that people believed and in some cases still do believe that there are lizard men who drink the blood of babies for adrenochrome which somehow allows them to live forever, and that these men run the democratic party is much more weird and mystifying to me.

[–] Chetzemoka@kbin.social 9 points 1 year ago

Oh no, it's way better than that. It started from literal Chinese propaganda art, which was repurposed into the Dark Brandon meme:

https://knowyourmeme.com/memes/dark-brandon

[–] Spimble@lemm.ee 21 points 1 year ago (1 children)

I believe this sparked the dark brandon name. Originally made by a propagandist cartoonist to make Biden look evil, the left memed it because he's an old man so the juxtaposition is funny, then libs just adopted it as a cool way to brand Biden

[–] nuke@yah.lol 28 points 1 year ago* (last edited 1 year ago) (1 children)

It's funny because they try to hate but they just end up making him look badass instead

[–] Spimble@lemm.ee 8 points 1 year ago

I think that's partially a cultural difference. The original artist is Chinese and being a murderous warlord is seen as sexier in the USA than in China

I could be wrong

[–] spitz@lemmy.ml 11 points 1 year ago (1 children)

That's... a much more bizarre story than I was expecting. Says a lot about the integrity of the MSM too. Oh well. Thanks for explaining!

[–] Platomus@lemm.ee 8 points 1 year ago (1 children)

Wait... What does that say about MSM?

Because one reporter next to a (notoriously) loud NASCAR race misheard what a crowd was chanting? Because the reporter didn't say "fucking" on TV?

[–] some_guy@kbin.social -4 points 1 year ago (2 children)

because they’re making this a story.

seems like youre being intentionally obtuse to pick a fight.

[–] Platomus@lemm.ee 6 points 1 year ago

Wait... Where did MSM make a story out of it?

[–] spitz@lemmy.ml -5 points 1 year ago

seems like youre being intentionally obtuse to pick a fight.

That was my impression too. Inevitable in any online discussion about politics, whatever the country.

[–] Zorque@kbin.social 16 points 1 year ago

At a Nascar race there was a reporter interviewing one of the racers. All the people in the audience in the background decided to start shouting "Fuck Biden". The reporter, trying to salvage the interview, insinuated that they were shouting "Let's go Brandon", who I believe was the racer they were interviewing. Conservatives decided that "Let's go Brandon" was now code for "Fuck Biden" because they have a persecution complex and believe they'd be lynched if they actually said it for realsy-reals. Eventually, when Biden started making fun of conservatives, people started styling him as "Dark Brandon" to make him seem cooler.

I hate the term cringe, but there is nothing but when talking about this topic.

[–] Neato@kbin.social 12 points 1 year ago* (last edited 1 year ago)

It started with "Let's Go, Brandon" meme. Which was when a NASCAR camera captured the chant, "Fuck Joe Biden" and the announcer played it off as "Let's go Brandon". This was facile and seen through by everyone instantly. But the right-wing in America picked up "Let's go Brandon" as a way to say "Fuck Joe Biden" without swearing or being overt. A base subterfuge that the right wing thinks is clever and obscure.

Sometime after that the Dark Brandon meme appeared which is a highly ironic meme usually picturing Joe Biden wearing his aviator sunglasses and smiling. It depicts a "darker, edgier" Joe Biden (doesn't take much) usually in concert with a political victory or getting something done. This can exist because Joe Biden is generally seen as so very boring that any amount of aggression or elevated emotional state would be seen as "extreme".

So now most people use Dark Brandon as a joke to try to trigger the far right or just as a tongue-in-cheek reference to Biden being kinda boring.

[–] BigCow@kbin.social 7 points 1 year ago

Combines the two "let's go Brandon" and "Dark MAGA" both of which are from the political right in US.
Let's go Brandon is described in other replies but...it means fuck Joe Biden
Dark MAGA is being used in the right sphere showing Republican mainly Trump learning from their mistakes and done playing nice... edgy and more aesthetic.

[–] janWilejan@kbin.social 6 points 1 year ago
  1. a bunch of nascar fans were chanting "fuck joe biden" at a car show
  2. a reporter thought they were cheering "let's go brandon" (one of the racecar drivers was named brandon)
  3. right wingers start using "let's go brandon" as a minced oath instead of saying "fuck joe biden"
  4. left wingers start using "let's go brandon" to signal support for joe biden. this turns into the dark brandon meme

Yes. American politics are that silly.

[–] Chetzemoka@kbin.social 6 points 1 year ago

The Brandon thing does come from the place everyone is mentioning, and yes, it's fucking stupid as hell. The "dark" part comes from equally hilarious Chinese propaganda depicting Biden as some kind of evil mastermind dictator. The internet just mashed the two stupid hilarious things together:

https://knowyourmeme.com/memes/dark-brandon

[–] narwhalperson@lemmy.blahaj.zone 3 points 1 year ago (1 children)

I’m not sure about the “dark” part, but the “Brandon” comes from when a group of politically right leaning individuals started shouting “F*** Biden” at an event and a news anchor misinterpreted it as “Let’s Go Brandon”.

[–] jabib@beehaw.org 6 points 1 year ago

Dark Brandon has laser eyes that make everything socialism. Duh

[–] squiblet@kbin.social 2 points 1 year ago

A reporter was interviewing a race car driver named Brandon at a track following his win in a race. The crowd was chanting a slogan that the reporter mistook to be "Let's Go Brandon", which would make sense, right? It's a race, and Brandon just won? However, for some unknown reason, republicans/rednecks/heathens have decided it makes sense to chant "Fuck Joe Biden" in situations like that. So after this, "Let's Go Brandon" became something degenerates would put on flags, bumper stickers and coffee mugs and so on, as a stand in for "Fuck Joe Biden", demonstrating their high levels of class. Then, someone online made images of Biden looking sorta evil with glowing eyes etc, which were posted in actual appreciation of Biden, sort of making fun of the right-wing claims that he's incompetent and senile. You could read this article for a more thorough explanation plus some examples.

[–] TigrisMorte@kbin.social 1 points 1 year ago

Some folks misreported others shouting fuck Biden as lets go brandon. The right thought this so funny they started branding everything in sight with lets go brandon. Biden supporters created the laser blasting eye Dark Brandon by drawing laser beams shooting from the eyes of the same merch as the lets go brandon folk were pushing. Now Dark Brandon label is strutted out whenever President Joe Biden does something which makes the right's teeth clench.

While the prior is in no way academic nor accurate of detail, it is the best gist of events I may provide.