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Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI for 3% of fares, has so far been “amazingly favorable,” the airline said. Privacy advocates fear this will lead to price-gouging, with one consumer advocate comparing the tactic to “hacking our brains.”

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[-] Bosht@lemmy.world 13 points 1 year ago

How the fuck is this legal, if true?

[-] minkymunkey_7_7@lemmy.world 8 points 1 year ago

The better question, as with most of modern day runaway capitalism, is "WHY isn't this illegal?!"

[-] Jason2357@lemmy.ca 5 points 1 year ago

The answer is always neoliberal free market ideology.

[-] interdimensionalmeme@lemmy.ml 4 points 1 year ago

Capitalist also bought the govenment

[-] interdimensionalmeme@lemmy.ml 8 points 1 year ago

It's coming to your groceries and gas stations soon enough. Thanks to that wireless identification marker you carry in your pockets

[-] ebolapie@lemmy.world 2 points 1 year ago

Thanks to facial recognition. Your expensive spying device is just what collects the data to drive the algorithm.

this post was submitted on 17 Jul 2025
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