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Here’s what ads on your $2,000 Samsung smart fridge will look like
(www.theverge.com)
This is a most excellent place for technology news and articles.
This is where it's going, I think.
You'll need to use wifi if you want any online functionality out of the device but it'll communicate on its own via cellular for ads and any metrics literally whoever the fuck wants.
As long as a business is able to make more from ads and selling your data than whatever the wireless fees they pay are it makes business sense. It's fucking evil and a dystopian nightmare but it makes business sense.