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uBlock Origin maintainers have decided to stop continuously updating filters specifically to keep up with Facebook’s latest ad-blocking countermeasures.
Existing filters will remain, but new Facebook techniques may eventually bypass them. The decision highlights the ongoing cat-and-mouse game between ad blockers and advertising platforms.
Read more: https://digitalescapetools.com/2026/08/ublock-origin-stops-chasing-facebook-ads.html
Except that it's specifically going to be sites like Facebook and Youtube - sites with total monopoly over key services - that will put the effort into evading ad blockers like this. Yes, obviously, if everyone dropped those services and moved to a competitor then they wouldn't have a monopoly, but we live in reality and that's simply not going to happen overnight.