It's a demoralization propaganda tactic to effectively blunt any issue. People have internalized the idea that they can do nothing on an individual level. Like habits that form out of persistent actions, people have been demoralized into giving up completely. It's some sort of ego trap. Where the presumption is that an individual is supposed Superman saving the world, but of course they aren't. Nobody is. So why bother at all. That's not the point. It's about the the population as a whole determining the norm. Everyone is convinced it's pointless and hopeless. That sets the tone. The issue is dead in the water. Any issue can be killed this way. It's extremely effective. People fall for it every time.

That's where climate change is right now. That's where wealth inequality is right now. People have listened to social media. They've internalized the quote repetitions. The demoralization mantras they saw on social media.

Your adversaries can handle words on social media. It's meaningless to them. It has no effect on their daily lifestyle or their bank accounts. Throwing words into the cloud. Somebody else's computer. Those servers are owned by your very adversaries. You're throwing your comments into a meaningless suggestion box. In all likelihood the quote repetitions were seeded by them.

Everyone is convinced that "the rich" consist of a few billionaires named Musk, Bezos, or Zuckerberg. This blinds people from seeing local issues. Like crony politicians or localized inequality issues. Ones where they actually have more of a voice. One where they can actually effect change.

There's no more blatant manifestation than when reddit (happens on lemmy too) bleeds their hearts over those posts about some rich asshole. Those carbon copy posts about how hard it is to be making techbro level money while "struggling" to live in the most wealthy cities in the world. Who gives a shit. Why does everyone have sympathy for those rich people at all. Everyone crazy? These people are part of the problem. They are the rich too. They are the source of issues that affect you locally. The guillotines are for them as much as Musk, Bezos or Zuckerberg. They're out of touch rich people who have dragged you all into their reality where they're victims too. How convenient for them to have a few billionaire scapegoats that are untouchable. Whereas the average working class person can actually effect change on a local level.

People have given up on climate change because they're convinced the one or two people must stop flying private jets then the problem will be solved. It's quote repetitions. Fed to them from social media. "If those jerks can fly private jets, then why can't I consume as much as I want myself. I'll use all the plastic bags and straws that I want." It's not about the bags or the straws. It's about the collective demoralization. The propaganda is so effective.