I cannot emphasize this enough. This is the entire modus operandi when it comes to venture capital and "entrepreneurs" in industry.

They have a singular talent: exploitation. Be it a mineral rich vein under a mountain, an oil/gas field, middle-class folks with spending cash, gig workers, or information economy workers (e.g. programmers), it's just one more resource to convert into wealth. Left unchecked, all the social evils we see from this thinking come into play: inequality, slavery, usury, fascism, and so on. The above even applies to their own employees, as there is no distinction in class of human being outside of the status of "owner". There is no higher calling, no alternative focus. There are only resources and money.

The instant you make "keeping the company alive", "make a product people actually want", or even "employ people"a focus, the goal is no longer exploitative. It's arguably more socialist, even if the overall goal is to continue to thrive as a for-profit business. As a result, it's not useful to these jackals as-is. It must first be converted into parts to be exploited.

Such a thing is also a pariah in capitalist circles. They fucking hate it. The bigger Valve gets, the more hit-pieces we see in the media. Also, the more we see CEOs circle the wagons when the likes of Epic attempts to topple their market dominance somehow, and it always fails. Socialist corporate ju-jitsu appears to be a winning strategy, and thank goodness.