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Twitter's lost 13% of its daily users and its rebrand has failed (www.bigtechnology.com)

submitted 1 year ago by sculd@beehaw.org to c/technology@beehaw.org

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The new data — comprehensive and definitive — should put to rest the countervailing narratives over Musk’s management of the app. Under his stewardship, X’s daily user base has declined from an estimated 140 million users to 121 million, with a widening gap between people who check the app daily vs. monthly. X’s remaining daily users are engaged similarly as before. But the pool is shrinking. Apptopia pulls its data from more than 100,000 apps on iOS and Android, along with publicly available sources.

So apparently it lost only 13% of daily users? Thats a smaller number than I thought. Still bad news for Twitter though.

On the other hand, it shows the power of content creators and niche communities. I used less Twitter but cannot delete it because it is literally how I connect with my niche community on there.

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[–] radix@lemm.ee 20 points 1 year ago (27 children)

What percent did Reddit lose?

[–] Nath@aussie.zone 62 points 1 year ago (26 children)

I'd be surprised if Reddit hasn't recovered and grown past its size at the point of the exodus. Only about 60,000 came here. 60k isn't even a big sub.

I read somewhere that they were 2% smaller in July. We are no threat to Reddit.

[–] SeaLover@lemm.ee 2 points 1 year ago

I mean, I visit but don't engage. I'll browse but don't really do anything on reddit since they made it so cumbersome and difficult to do anything there. Couple that with draconian mods/admins and you're better off going elsewhere.

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