this post was submitted on 05 Jul 2023
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They do have a profit motive, because meta is in competition with lemmy for people's time and attention. The more attention/time/views meta gets, the better for them. So it is in their interest to find a way to create their own instance, make it the most popular one, and then use that popularity to shut out all other instances, effectively killing them.
https://en.wikipedia.org/wiki/Embrace,_extend,_and_extinguish