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Google Pulls the Plug: The End of Third-Party Cookies and What it Means | TWiT.TV (twit.tv)

submitted 9 months ago* (last edited 9 months ago) by redfox@infosec.pub to c/technology@lemmy.world

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This episode of Security Now covered Google's plan to deprecate third party cookies and the reaction from advertising organizations and websites.

The articles and the opinions of the show hosts are that it may have negative or unintended consequences as rather than relying on Google's proposed ad selection scheme being run on the client side (hiding information from the advertiser), instead they are demanding first party information from the sites regarding their user's identification.

The article predicts that rather than privacy increasing, a majority of websites may demand user registration so they can collect personal details and force user consent to provide that data to advertisers.

What's your opinion of website advertising, privacy, and data collection?

Would you refuse to visit websites that force registration even if the account is free?
What's all the fuss about, you don't care?
Is advertising a necessary evil in fair trade for content?
Would this limit your visiting of websites to only a narrow few you are willing to trade personal details for?
Is this a bad thing for the internet experience as whole, or just another progression of technology?
Is this no different from using any other technology platform that's free (If it's free, you're the product)?
Should website owners just accept a lower revenue model and adapt their business, rather than seeking higher / unfair revenues from privacy invasive practices of the past?

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[–] Maven@lemmy.sdf.org 20 points 9 months ago (2 children)

Ah, now this is an interesting question. I can certainly see an argument that ads are necessary to support “free” content, although personally in many cases I prefer to pay a subscription to support content rather than being subjected to ads.

On the other hand, not everyone can afford a subscription, so offering a both ad-supported and paid-for options is ideal, imo. Well, at least as ideal as it gets in a "grind your hustle or you'll starve" economy.

[–] orclev@lemmy.world 16 points 9 months ago* (last edited 9 months ago)

Yes, having a free ad supported option and a paid ad-free option is best, although I would say only if the ad supported option isn't using individually targeted ads. You should be able to see the content with ads without needing to login or provide personal data.

[–] Semi-Hemi-Demigod@kbin.social 7 points 9 months ago (1 children)

Plus all of those subscription transactions have individual costs. 3% just to the credit card companies alone. We either need to actually make low-cost microtransactions an actual thing - no Bitcoin is not that thing - or we need to publicly subsidize artists for the sake of art.

[–] skillissuer@discuss.tchncs.de 2 points 9 months ago (1 children)

yall have no cheap/free bank transfers? is that some american problem i'm too european to understand?

[–] Steve@communick.news 3 points 9 months ago

Yes, exactly.