this post was submitted on 03 May 2024
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What I don't get is why anyone would like to buy a new gadget for some AI features. Just develop a nice app and let people run it on their phones.
That's why though. Because they can monetize hardware. They can't monetize something a free app does.
Plenty of free apps get monetized just fine. They just have to offer something people want to use that they can slather ads all over. The AI doo-dads haven't shown they're useful. I'm guessing the dedicated hardware strategy got them more upfront funding from stupid venture capital than an app would have, but they still haven't answered why anybody should buy these. Just postponing the inevitable.