Plenty of standards are created with the express purpose of being a standard and selling the license for that standard to large companies. USB, HDMI, BlueRay, CD, Bluetooth, etc. all of these are standards designed as standards.
Plenty of standards are created with the express purpose of being a standard and selling the license for that standard to large companies. USB, HDMI, BlueRay, CD, Bluetooth, etc. all of these are standards designed as standards.