As the global reputation of US brands slips, some US firms are turning to unusual marketing strategies. Coca-Cola, for instance, is now promoting itself as a "German product."

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[–] SrMono@feddit.org 11 points 11 months ago (1 children)

I'm just glad that the buyers' new brand awareness has some impact. Admitting this even with a big campaign is the best message people could have hoped for. And yes, there are still a lot more brands to tackle.

[–] BigShammy80@feddit.org 3 points 11 months ago

Yes! I hope we can keep up the momentum. Don't buy USA owned stuff, change to Linux, use startpage instead of google etc...