this post was submitted on 08 Aug 2026
96 points (86.4% liked)

Technology

87184 readers
4090 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related news or articles.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots

founded 3 years ago
MODERATORS
L3s@lemmy.world
enu@lemmy.world
technopagan@lemmy.world
L4s@lemmy.world
L3s@hackingne.ws
96
€2.99 or €3.49? Proton VPN's Pricing Test Exposed (thecybersecguru.com)
submitted 1 week ago by UnLocoPoco@lemmy.world to c/technology@lemmy.world
50 comments fedilink hide all child comments
 

cross-posted from: https://lemmy.world/post/50434194

Proton VPN's pricing page exposed an ab-test identifier linked to two VPN Plus prices: €2.99/month (70% off) and €3.49/month (65% off). Repeated testing produced B → A → B → A → B, with the variant matching the rendered price each time. €12 difference over 24 months.

you are viewing a single comment's thread
view the rest of the comments
[–] faintwhenfree@lemmus.org 0 points 6 days ago (1 children)

Ethical would be for them to look at all their Capex. Opex and charge a healthy 20% profit on top. And if they can't survive. Fold shop and do something else. A/B testing randomised or not, simply sees customers to be squeezed.

[–] boonhet@sopuli.xyz 2 points 6 days ago

Who gets to decide the exact profit margin all companies must stick to?