Sorry, European here, so no clue about the fda recommendations. But in the EU they can't call it soy milk, oat milk.. they call it soy drink, oat drink.. and so on, which is, in my opinion, a bit more accurate since it didn't come out of the mammary glands of any animal. Being basically water and sugar, it would be like calling a coke cola milk.
The thing is, the definition of "milk" was never that narrow in the first place. Coconut milk is still being sold as "coconut milk". The white stuff that comes out of dandelions and rubber trees, I've always heard referred to as "milk". In Germany, we also have "Scheuermilch", which is a scouring agent that just happens to look white and viscous.
And ultimately, normal people do still call it "soy/oat/etc. milk", because I really don't think anyone's getting confused about that. Its function is like milk, not like cola. So, IMHO it should be enough to specify "goat milk" or "soy milk" or whatever.
You joke but I'm sure if it was invented or brought to Europe now, they wouldn't be permitted to call it butter, most likely. I would vote peanut paste, alliteration is always cool. Also in my country it's more often labeled as 'peanut cream' ('crema', meaning an emulsion with the consistency/texture of cream, not literal milk cream, that would be 'nata').
But it's quite different, companies wanting to label these drinks as milk are doing so with the intent of confuse people into thinking they have similar nutritional qualities to milk, which is deceitful.
Exactly! When a (vegan) person I met discovered horchata ('de chufa', there are other drinks called 'horchata') they commented on using it as their new plant-based milk and I said 'not so fast! This is basically sugar!' but then I read the nutritional info on their oat (I think) 'milk' and was like 'never mind.. this is the same'.
On a side note I didn't know tiger nut is English for 'chufa' which is the (nick) name of my dog. I'm gonna start calling her Tiger nut, it sure suits her!
Sorry, European here, so no clue about the fda recommendations. But in the EU they can't call it soy milk, oat milk.. they call it soy drink, oat drink.. and so on, which is, in my opinion, a bit more accurate since it didn't come out of the mammary glands of any animal. Being basically water and sugar, it would be like calling a coke cola milk.
The thing is, the definition of "milk" was never that narrow in the first place. Coconut milk is still being sold as "coconut milk". The white stuff that comes out of dandelions and rubber trees, I've always heard referred to as "milk". In Germany, we also have "Scheuermilch", which is a scouring agent that just happens to look white and viscous.
And ultimately, normal people do still call it "soy/oat/etc. milk", because I really don't think anyone's getting confused about that. Its function is like milk, not like cola. So, IMHO it should be enough to specify "goat milk" or "soy milk" or whatever.
I guess we need to rename peanut butter
You joke but I'm sure if it was invented or brought to Europe now, they wouldn't be permitted to call it butter, most likely. I would vote peanut paste, alliteration is always cool. Also in my country it's more often labeled as 'peanut cream' ('crema', meaning an emulsion with the consistency/texture of cream, not literal milk cream, that would be 'nata').
But it's quite different, companies wanting to label these drinks as milk are doing so with the intent of confuse people into thinking they have similar nutritional qualities to milk, which is deceitful.
Neither agree nor disagree, but some people would freak out if they saw Horchata as "tiger nut milk".
Exactly! When a (vegan) person I met discovered horchata ('de chufa', there are other drinks called 'horchata') they commented on using it as their new plant-based milk and I said 'not so fast! This is basically sugar!' but then I read the nutritional info on their oat (I think) 'milk' and was like 'never mind.. this is the same'.
On a side note I didn't know tiger nut is English for 'chufa' which is the (nick) name of my dog. I'm gonna start calling her Tiger nut, it sure suits her!
I mean, you can get oat milk without sugar, but it just doesn't taste like milk, because cow milk contains a lot of sugar as well...