It's not just stupidity in his fan base, they are all in on the scam. It's a gamble stock, worth practically nothing compared to it's valuation, but they got rich off of it, or see others doing so.

That is what society respects, not actually doing things like Nikola Tesla, but stealing his name, I would call it an actual form of cultural appropriation that is bullshit and not just white people trying to get offended for other reasons; but rather pumping up values and making parasitical profits.