this post was submitted on 08 Jul 2026
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[–] givesomefucks@lemmy.world 142 points 2 weeks ago (2 children)

What's dumber than CEOs making these predictions, is people thinking the CEO actually believes it's possible.

They're just saying what share holders want to hear, that's all this is.

[–] M137@lemmy.today 18 points 2 weeks ago (1 children)

I think we're at a point where CEOs actually do believe thse things, because the whole thing has been going on for long enough where people who are dumb enough to actually believe what the shareholders want have gotten to the top. They've gotten there via taking in what the shareholders want and actually believing it, it's clear they're dumb enough for that.

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[–] joeljoelle@piefed.blahaj.zone 96 points 2 weeks ago (5 children)

They say this at the same time as they are dropping a bunch of developers and saying they are focusing on AAA titles. What the hell does this company want? If you want billions of people, you want the casual market. Do they have some kind of sci fi dream of everyone on the planet playing some mega MMO? It's not going to happen

[–] panda_abyss@lemmy.ca 51 points 2 weeks ago (2 children)

You get a billion users on FarmVille type shit.

Why? You can put FarmVille in a browser or phone in front of a billion users.

They’re going to need to sell a lot of X boxes to get AAA size games in front of people.

[–] squirrel@lemmy.blahaj.zone 32 points 2 weeks ago (2 children)

The math does not even work with casual mobile games: MS owns King and hence Candy Crush, one of the most popular casual mobile games ever. At its peak Candy Crush had 293 million active monthly (!) players. So even if one is generous, those numbers comes down to some 10 million daily user. They want games that are the equivalent of 100 Candy Crush-es. It is pure folly.

[–] Randomocity@sh.itjust.works 25 points 2 weeks ago

That's not how daily versus monthly works. If a user logs in for 30 days out of the month they are a single user. I'd guess that 300 million monthly is closer to 40 million daily. Still ridiculous and not close to a billion but a noticable difference.

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[–] RollingZeppelin@piefed.ca 13 points 2 weeks ago (1 children)

This tells me that Xbox is trying to pivot to mobile games.

[–] panda_abyss@lemmy.ca 14 points 2 weeks ago (1 children)

You guys have phones right?

I don’t think there’s any way this works out AND Xbox lives. I do remember my old Windows Phone with my little Xbox avatar guy waving to me as I open sudoku. I guess that’s what Xbox becomes.

But I don’t know this’ll work.

I guess you have to look if LoL Wild Rift was a success, because that would be the closest thing to a template for this.

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[–] saltesc@lemmy.world 12 points 2 weeks ago (1 children)

Ew. I just imagined what a Microsoft MMO would be like and it wasn't Flight Sim.

Well, you'll get a copilot in the game so technically it could be a Flight Sim.

[–] wonderingwanderer@sopuli.xyz 10 points 2 weeks ago* (last edited 2 weeks ago)

They want 12.5% of the world's population to play xbox every day.

It's pure delusion. AI psychosis, probably.

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[–] MartianRecon@lemmus.org 73 points 2 weeks ago (2 children)

There are nowhere near this many gamers on the planet. And since you guys (big tech) are literally buying up all the RAM there is you can't even make new gamers because no one has any fucking money.

[–] jtrek@startrek.website 20 points 2 weeks ago (1 children)

I also don't have a lot of money for fun because no one is hiring because all the psychotic C-suite think AI is going to replace everyone. Or they think they can just squeeze labor harder and use AI as an excuse.

But either way, fuck Microsoft.

[–] MartianRecon@lemmus.org 15 points 2 weeks ago (2 children)

Totally man. Whole world is trying to squeeze blood from stone and literally everyone has no fucking money for anything.

It's beyond insanity.

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[–] carotte@lemmy.blahaj.zone 69 points 2 weeks ago* (last edited 2 weeks ago) (1 children)

that’s one eight of the earth’s population, all playing xbox on the same day

it’s meaningless ceospeak to make investors salivate. this will not happen.

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[–] iocase@lemmy.zip 68 points 2 weeks ago
[–] damnthefilibuster@lemmy.world 49 points 2 weeks ago (1 children)

Everything with these fucking CEOs is about “a billion people” or “a billion dollars”.

[–] mnemonicmonkeys@sh.itjust.works 18 points 2 weeks ago (2 children)

All the AI companies claim a total addressable market of literally every person on the planet.

Seeing as the new XBox CEO used to head an AI company, I'm not surprised she still has a similar outlook

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[–] Washedupcynic@lemmy.ca 40 points 2 weeks ago (1 children)

Microsoft is high on it's own supply. The leadership is so out of touch with its customers that I can't wait to watch them hit bottom.

[–] lemmyng@lemmy.world 11 points 2 weeks ago
[–] LordMayor@piefed.social 29 points 2 weeks ago

Following the tech CEO tradition of grossly exaggerating what is even conceivably possible and hoping hype is enough to get investors, bonuses and a golden parachute.

[–] dhcmrlchtdj__@lemmy.world 28 points 2 weeks ago (9 children)

She was hired to lay people off.

[–] clucose@lemmy.ml 27 points 2 weeks ago

Classic Glass Cliff, get a minority person to do the dirty work and fire them when the job’s done.

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[–] godsammitdam@lemmy.zip 25 points 2 weeks ago* (last edited 2 weeks ago) (2 children)

I still remember the internet glazing this new CEO a couple months ago cause they lowered prices.

Like, cmon people. It's a CEO. They're all delusional. That's how they got the job.

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[–] Tacky4092@feddit.org 24 points 2 weeks ago* (last edited 2 weeks ago) (2 children)

Growth while laying people off like stupid. How is that supposed to work?

[–] ChickenLadyLovesLife@lemmy.world 13 points 2 weeks ago

Hire people to create the illusion of growth, fire them to create the illusion that you know what you're doing. The cycle of life!

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[–] ryannathans@aussie.zone 23 points 2 weeks ago (9 children)

The quote is

I want XBOX to be one of the few companies that entertains more than a billion people each day and gives everyone the opportunity to create and connect

Are they moving into other forms of entertainment like web, or media?

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[–] Gammelfisch@lemmy.world 22 points 2 weeks ago (1 children)

Well Asha, as income distribution goes to shit, good luck with your one billion number.

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[–] candyman337@piefed.ca 21 points 2 weeks ago

I knew an ai ceo was gonna start pulling some absolute bullshit as soon as they gained command smh

[–] the_riviera_kid@lemmy.world 20 points 2 weeks ago (3 children)

I'll never understand how the dumbest people keep getting these jobs.

[–] Gonzako@lemmy.world 10 points 2 weeks ago
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[–] mlg@lemmy.world 20 points 2 weeks ago

Not even Minecraft, which Microslop owns, has sold past a 4th of that amount lol.

And that's assuming all of those users actually logged in at the same time after more than a decade of sales lol.

[–] vala@lemmy.dbzer0.com 19 points 2 weeks ago (1 children)

This is an absurd number.

I hate how people just say random stuff that they think sounds good and no one questions it anymore because it fulfils their financial fantasy.

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[–] AdolfSchmitler@lemmy.world 18 points 2 weeks ago

You can say whatever you want now it doesn't matter. Tesla will have full self driving by 2016! Metaverse will have 1 billion users by 2030! It's all bull shit.

[–] krisevol@lemmus.org 18 points 2 weeks ago (1 children)

She wants to go mobile. That's the only way to get those numbers.

[–] grahamja@reddthat.com 10 points 2 weeks ago (1 children)

"Do you guys not have phones?" - Blizzard in 2018 to a crowd of PC enthusiasts after selling PC games for nearly 30 years at the time.

I just don't think you can add mobile to an existing platform lile PC or Console. You are marketing to other demographics... the ones that dont play PC and Console games...

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[–] ZkhqrD5o@lemmy.world 17 points 2 weeks ago (1 children)

So she wants to capture the entirety of the financially active population on the planet. Who believes this nonsense?

[–] Someone8765210932@lemmy.world 10 points 2 weeks ago

CEO's talking nonsense is to be expected at this point. I mean, SpaceX expects the "richest" 3 billion people on the planet to spend $10.000 a year on their AI (directly or indirectly).

There doesn't seem to be any reason not to overhype and overpromise.

[–] BigTrout75@lemmy.world 15 points 2 weeks ago

Heavy emphasis on the word "wants".

[–] GenericUsername@thelemmy.club 15 points 2 weeks ago

Growth mindset is delusional. But they think they have to be delusional to appease investors.

[–] ColdWater@lemmy.ca 14 points 2 weeks ago

Is she pulling that number out of her ass? Steam can't even get 50M per average days let alone 1000M

[–] Bumrocky@lemmy.world 13 points 2 weeks ago (2 children)

Sounds like they're trying to get into the Chinese market then?

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[–] someguy3@lemmy.world 12 points 2 weeks ago* (last edited 2 weeks ago) (4 children)

Ie games on your phone. They're going to make a big pivot to phones.

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[–] mrbn@lemmy.ca 12 points 2 weeks ago (1 children)

It's ok guys, Copilot Gamer Agents will make up the population difference /s

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[–] phoenixz@lemmy.ca 11 points 2 weeks ago (1 children)

I'm guessing she is the new Ellen Pao for x-box? Xbox is cratering and they need some good scapegoat to push through some more nonsense, so they put her there and once shits really on fire, they can just point at her

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[–] yetAnotherUser@lemmy.ca 10 points 2 weeks ago

I was trying to compare this goal with the mobile gaming market, which is undeniably the biggest gaming market out there. Free Fire, a free mobile PUBG clone that became more popular than PUBG itself, had a peak of 150 million daily active players. This means you'd need at least to have the equivalent to 6.7 Free Fires running at the same time to even try to reach a peak of 1 billion daily active players (yes, I know, funny number). And Free Fire was one of those games that blew up like nothing else.

[–] vane@lemmy.world 10 points 2 weeks ago (3 children)

So Netflix most popular movie of all times KPop Demon Hunters have 325M views. That's most popular paid platform.
Playstation that have 45% of console market have roughly 132M monthly active user accounts.

source https://www.netflix.com/tudum/top10/most-popular
source https://sqmagazine.co.uk/playstation-statistics/

However...
There are 1B Windows 11 users Microsoft earnings call, Jan 28, 2026

source https://www.microsoft.com/en-us/investor/events/fy-2026/earnings-fy-2026-q2

So she's aiming at xbox Solitaire and FreeCell or talking about going mobile.

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