this post was submitted on 05 Oct 2024
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Toyota Motor Corp., will refocus DEI programs and halt sponsorship of LGBTQ events, citing “a highly politicized discussion” around corporate commitments to diversity, equity and inclusion.

The Japanese carmaker told employees it will also end participation in notable rankings by LGBTQ advocacy group the Human Rights Campaign and other corporate culture surveys. The company will “narrow our community activities to align with STEM education and workforce readiness,” it said in a memo Thursday to its 50,000 US employees and 1,500 dealers.

The note comes a week after anti-DEI activist Robby Starbuck started a social media campaign against the company, calling for customer boycotts because of its support for LGBTQ events and other initiatives. Toyota said at the time that the LGBTQ programs targeted were led by employee groups, not the company directly.

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[–] Myxomatosis@lemmy.world 1 points 3 minutes ago

Robby is just another right wing weirdo.

[–] Deceptichum@quokk.au 19 points 1 hour ago (1 children)

One rando gets online for a week and they decide to fuck over millions.

Fuck Toyota, will never buy one and will tell everyone I know not too.

[–] UnderpantsWeevil@lemmy.world 2 points 1 hour ago

This is, unfortunately, much bigger than one guy one the internet in the last week. We've been hapless bystanders in the Culture War for... centuries.

[–] homesweethomeMrL@lemmy.world 15 points 2 hours ago

Toyota does dumb things sometimes. This is one of those times.

[–] watson387@sopuli.xyz 31 points 3 hours ago (1 children)

The fact that this "Robby Starbuck" shitbag has any type of power over anything is fucking disgusting.

[–] UnderpantsWeevil@lemmy.world 16 points 3 hours ago

He's a cat's paw for conservative activists. Specifically, he's close friends with Bill Ackman, a hedge fund manager with too much free time and a chip on his shoulder, who has made "anti-DEI" a focus of his investment strategy.

Robby whines about DEI, Ackman starts moving money to put downward pressure on the stock, people get scared, and Ackman looks like an investment guru for effectively manipulating the price of securities.

[–] eestileib@sh.itjust.works 23 points 3 hours ago

Fuck you Toyota. The highly politicized discussion is exactly why those groups are needed.

[–] pineapplelover@lemm.ee 1 points 1 hour ago

Damn. They make good cars though

[–] tiefling@lemmy.blahaj.zone 11 points 2 hours ago (1 children)

Proof that rainbow capitalism has always and will forever be about money. They don't actually give a fuck about human rights

[–] skeezix@lemmy.world 1 points 1 hour ago

Yup, same as sustainability capitalism and environmental capitalism.

[–] Nightwingdragon@lemmy.world 30 points 4 hours ago (1 children)

Well, I know my next vehicle won't be a Toyota

[–] EmpathicVagrant@lemmy.world 8 points 2 hours ago (2 children)

Oh the company that donated 3x as much as the second biggest donor to the insurrection folks? They’ve been on my ‘never buy’ list ever since.

[–] NoneOfUrBusiness@fedia.io 4 points 2 hours ago (1 children)

Wait Toyota denotes to Republicans? Aren't they Japanese?

[–] Gerudo@lemm.ee 4 points 1 hour ago

It could be Toyota North America as a separate entity from Toyota proper.

[–] ravhall@discuss.online 4 points 2 hours ago (2 children)

Realistically you’d only have to buy one anyway, then drive it for 500k miles.

[–] Omegamanthethird@lemmy.world 2 points 1 hour ago* (last edited 1 hour ago)

Can confirm. They're dependable. According to the Goods Unite Us app, 55% of their political donations are to Republicans.

Some others according to the app:

GMC: 54% R
Ford: 51% R
Tesla: 51% D
Hyundai: 75% D
Nissan: 83% D
Dodge: 86% D
Jeep: 86% D
Honda: 90% D

[–] EmpathicVagrant@lemmy.world 2 points 2 hours ago (1 children)

Eh i only ever buy used anyway so it’s not like I’m paying them but the brand makes my skin crawl these days.

[–] ravhall@discuss.online 1 points 1 hour ago

What car brand doesn’t?

[–] bzarb8ni@lemm.ee 3 points 2 hours ago

Pandering to fascists... Not a good look.

[–] MediaBiasFactChecker@lemmy.world -1 points 4 hours ago

Bloomberg - News Source Context (Click to view Full Report)Information for Bloomberg:

MBFC: Left-Center - Credibility: High - Factual Reporting: Mostly Factual - United States of America
Wikipedia about this source

Search topics on Ground.Newshttps://www.bloomberg.com/news/articles/2024-10-03/toyota-curbs-dei-policy-after-activist-attack-over-lgbtq-support
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