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AMD CEO Lisa Su: 'We are a data center-first company'
(www.pcgamer.com)
Software rendering is back on the menu folks
What does this mean?
Using CPU to render graphics as we did back in the day when graphics accelerators were a luxury. Seems we are going back to that
Oh that rings a bell now. Some games I remember you could switch between software and OpenGL or something
Yup, Tomb Raider 1 comes to mind. I actually really like the software rendering look. Crunchy pixelated goodness.
When everything is not so high-def, your mind starts filling in the gaps, at least in my experience. Makes games more memorable to me that way.
I think half life had this too. I think I remember flipping between this in counter strike not knowing what was better or worse back then lol.
Thank you Rule 63 Jensen, very cool
Wonder how long it'll take for Intel's cards to become good enough.
Lisa and Jenson should hook up.
Gross, they're cousins.
Fuck you too, Lisa.
The next hardware manufacturer saying "Actually, we do GPUs for gaming" will be King/Queen of the world.
Also "Luigi, we need you so bad."
that manufacturer would have a fraction of the sales. They’re all doing this because data centers buy way contracts are simply more lucrative; the planned rollout of data centers means they’ll sell so much more that they simply can’t accommodate enthusiasts and home builds
This is of course the goal of people like Altman and bezos, they want to hoard compute after hoarding 99+% of all the wealth amongst like 50 people. This is why resistance to data center rollouts is so important and to a further step fair distribution of resources as a political platform. This mess wouldn’t exist if oligarchs were reigned in
Oh boy, so we really need to guillotine those billionaires and CEOs then bathe, dance and fuck in their blood ASAP.
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this is soul crushing. greed ruins everything.
We are a tulip first investment firm
A+ historical reference
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remember she is related to Huang, by cousin.
Wut? Wait. The AMD CEO is the cousin of the nvidia CEO? Like, the CEO of the number two GPU chip company is cousin of the number one company y, and effectively there isn't really a number three so this GPU market really is really a family monopoly?
Welcome to late stage capitalism! Market fundamentalism was always a lie, the american dream has been dead for over a century.
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It's pretty f. weird that Lisa Su is the CEO despite being so closely related to Jensen, I would dislike this if I were an AMD investor. However this is not a family monopoly, since neither Su or Jensen own these companies, not substantially anyway. (well below 1% & 3 something % owned respectively) Meaning of shareholders at large disliked Lisa Su's way of doing things, she would be booted without too many hurdles I would think & the same is true for Jensen.
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"...if you believe—which I do, deeply—that computing in many ways equates to intelligence. So the more compute you have, the more intelligent you are..."
Why did nobody in the room interrupt at this point and challenge the validity of the assertion. Sick of these people getting away with spouting nonsense
Glad the article goes on to disagree but i want to see these challenges happening in real time.
"the more compute you have the more dunning-kruger you are"
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She's not Jensen Huang's cousin for nothing.
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Pack it up boys, it's done. No GPUs for PCs in a few years. Hope at least the chinese step up their game
I mean the Chinese already did step up their game
https://en.mthreads.com/product/S5000
...in making datacenter GPUs
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At this point, we're gonna need Valve to get into the GPU business or else PC gaming is going to collapse
Not really. With AAA maybe, but there are millions of great games out there that run on basically phone hardware. And with valve creating a translation layer for x86 to arm, all of them are basically in reach.
Monopolies got us to this point. Another monopoly isn't going to save us.
The solution is politics, regulations, and enforcement. These companies are breaking laws, and have even been found to do so in court (see how many times Google has been found to be a monopoly, for example). The problem is spineless and/or corrupt judges and politicians not doing anything about it.
But just a few weeks ago, MAGA seemed unstoppable, and today it's completely dead. There are still corrupt dems in power though, and they're going to try to steer us towards the same do-nothing equilibrium of before, so we gotta keep the pressure up. This is a great time to write to your elected officials, especially the ones who weren't up for reelection this cycle.
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Good thing I'll be getting my next GPU from ebay
This just in - more CEOs shitting all over everything that was once nice.
I don't suppose there's a way for someone to get inside AMD and irritate its innards in a way that will maake it hork ATI back up, is there?
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And over the horizon, I see AI and super intelligence becoming more and more essential to every aspect of our lives and every aspect of our business.
AI and super intelligence?
That's nice, I don't. Fuck IoT, fuck AI, and fuck this industry.
She's the winningest at buzzword bingo. That makes line go up.
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Somebody bring back Matrox or Cirrus Logic, please.
When the time comes, I will remember.
What a cunt.
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this post was submitted on 07 Nov 2026
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