Damn, I’ll have to keep not subscribing!
Back in my day!
Cable TV subscriptions never increased this quickly...
Sucks. Still my favorite streaming service because of all the high quality science fiction shows and no ad tier.
So far they haven’t cancelled any of the shows I’ve been super excited for either. It’s not like scamazon or netsux where they do a season and it’s awesome but oh, no! It isn’t #1 for a month on launch!… better cancel it.
It’s still just a billionaire owned company though and likely to do what everyone else does eventually. Can’t wait for the next thing to come along and nuke ads again.
Who subscribes to anything anymore, besides basic services/utilities.
🏴☠️🏴☠️🏴☠️🏴☠️
That's strange, still $0 for me.
If Streamers were smart, they'd lock pricing and change it for new signups.
Their problem is numbers retention. People would hesitate to cancel if their $8 plan would have to be 15/month or more to restart.
Moving everyone up, just pushes people to cancel, and they'll be even more unlikely to come back if prices keep going up
It's a 2$ increase from 13$ to 15$. I feel like most people don't care and it's more of a boiled frog situation than anything else. I doubt anyone is seriously going to cancel for an extra 2$ unless they were already planning too tbh.
The problem is that everyone who wants a subscription probably already has one. New customers aren't born fast enough to keep up with line go up.
Most streamers at least have annual subscriptions at a discount. Netflix is month-to-month only, which is just asking for churn.
This is what they do instead. The long term agreement discount encourages people to stay subscribed rather than discouraging people from (re)starting a subscription.
Payment processors take a cut of every transaction, so it is better for the provider too. And if they are small, not applicable to Netflix, it is nice to have a baseline of income every year.
That’s what Dropout does, and while I’m not likely to cancel anyway because I love their content, I’m even less likely knowing if I left and came back not would be on the higher sub price
I did not know that, but I just signed up a little over a month ago.
But yeah, even if I run out of their backlog, I'm probably going to keep that active anyways
Super weird it's basically College Humor legally, but they're doing a really good job.
Super weird it's basically College Humor legally, but they're doing a really good job.
Yeah, the transformation from College Humor to Dropout is honestly a masterclass in business (and marketing) management. I fully believe that it’s the kind of thing that college marketing majors will be writing papers on in the future.
It’s not like they don’t know what they’re doing. They studied all kinds of business strategies diurig their “International business studies” or whatever the fuck they did. The C-suite simply doesn’t care about long term retention, they want their bonuses for this year and the next. They know perfectly well they will be replaced in a few years time anyway, whether it’s because profits are not increasing as much as the shareholders want or whether the profits have gone up because of price raises, but down again because customers left.
But in the second scenario they will get a whole lot more bonuses than in the first. So this is what consumers get: enshittification.
They're not trying to make a good product. They're trying to get their short term gains.
Normal capitalist bullshit where a handful of people (who probably don't even do any work) make decisions and keep almost all the profits.
That sounds like terrible economics when you have hundreds of millions of customers who will likely just accept it
Then you don't understand why long term reliable customers are better than intermittent ones...
Which means you don't know anything else about business, and are just going off vibes
I'm sure they tested it and found that enough customers would stay to make it profitable.
Consumers, especially Apple users, accept higher prices. It's baffling to me but true.
In 2014, Netflix was $8/month. It's now 12 years later and Netflix is $20/month.
You said basically nothing that counters anything I said
Enjoy getting back to high school
Upvote because you are right. Doenvote for the unnecessary insult.
Downvote more then
The cost in electronic services is in acquisition; the nominal cost to deliver services to a paying subscriber is lower than acquiring a new one.
Yes you would flatten your margin with existing customers by not hiking their rates (or not as much) but pretending there won't be defection assumes near monopoly--which the US has permitted largely for the last 4 decades.
Cell phone companies made it super easy to leave by only offering good discounts to new customers.
Netflix are saturated, let’s not pretend they need new subscribers
Jesus....
This is a couple years old but:
Shares of Netflix closed down more than 35% Wednesday after the streamer reported earnings Tuesday evening that showed it lost subscribers for the first time in more than 10 years.
https://www.cnbc.com/2022/04/20/netflix-plunges-trading-subscriber-loss.html
The product is the stock price.
Amount of subscribers effects stock price.
They raise price as a reaction to not meeting aubscriber goals.
Which is a short term fix that needs to be done over and over again.
If any service is justified it is this
Agreed. As much as I hate Apple and have never paid for Apple TV, they are putting out some of the best TV shows around
I'm in the same spot.
Never liked the way Apple does things. Never bought an Apple product. But the last few months, I've been considering an Apple TV sub. I'm watching 5 or 6 series, and have enjoyed several of their movies.
I might even give up Netflix for it. Which feels strange, since my Netflix account is nearly as old as Netflix itself. Used to rip so many Netflix DVDs.
Agreed, it has been somewhat underpriced. But I also generally prefer my plex setup, and have only had Apple One for classical music, Friday night MLB games, and F1.
Strongly considered and almost cancelled Apple One this morning, but figured I’d hang on until the end of baseball and formula 1 seasons. This price jump changed my mind, and now cancelled.
The irony of the company world-famous for being over-priced having the streaming service which most justifies a price increase.
This is a most excellent place for technology news and articles.
